Date: October 16, 2025
Time: 1:00pm – 2:00pm ET
The Communications Community of Practice invites you to our October community call which will be centered around evidence-based website redesign.
Academic library websites are complex environments simultaneously serving many diverse audiences with diverse needs. As a result, they often spiral into chaos over time. Tackling that chaos can feel daunting, and many web redesign projects become mired in the details. UVic Libraries’ recent website redesign brought method to this madness through thoughtful collaboration, thorough communication, and evidence-based decision making. This talk will lean into the communications aspect of this project, showcasing how targeted messaging & engagement throughout a redesign process can help build trust and sustain momentum.
Caitlin Keenan is the Web Integration Librarian at UVic Libraries. She is responsible for providing strategic oversight of the Libraries’ web platforms, ensuring they work together to support the institution’s diverse audiences of learners and researchers. She’s enthusiastic about evidence-based research practice, decolonization in online spaces, and accessibility. Caitlin holds an M.A. in Linguistics from Harvard University and a Master of Information Studies degree from McGill.
Have you joined the CommUNITY yet? Subscribe to COMMS-CARL-L, the Communications CoP Discussion List, to stay up-to-date on upcoming events and ongoing activities.
This session will not be recorded.
